Geneva Naturals
Connecting skincare with a creator community
My role: social media management, influencer marketing, and brand storytelling.
The challenge: introduce the brand through content and experiences that felt relevant to beauty audiences.
The approach: connect product imagery, creator partnerships, and a blogger brunch during Miami Art Week with ongoing social coverage.
Explore the activation case study.
Created in collaboration with the Geneva Naturals marketing team and participating creators.
GENEVA NATURALS:
A SWISS TAKE ON SKINCARE
The Geneva Naturals advanced anti-aging line combines clean ingredients with powerful benefits for a truly transformative experience. Packed with potency, not chemicals, each product restores and revitalizes the skin, allowing your natural beauty to shine through at every age.
bLOGGER BRUNCH & SOCIAL MEDIA TAKEOVER
Wrapping up Art Basel/Miami Art Week with a smash, the Geneva Naturals marketing team took advantage of the influx of out-of-town beauty bloggers and influencers, and hosted a blogger brunch.
