House of Ankit
A playful design system across everyday products
My role: graphic design and art direction for home goods, tech items, and lifestyle accessories.
The challenge: translate a distinctive, humor-led brand personality across different products and retail contexts.
The approach: develop graphics, creative copy, packaging, and product presentations that connected drinkware, accessories, and home goods through a recognizable point of view.
The selected collections show how original design concepts adapted across product categories.
Credits: Rebeca Tellez, Ankit, and the brand and production collaborators involved in the finished merchandise.
welcome to the girl gang of ankit
Trend-driven tech items, home goods, and lifestyle accessories that resonated with millennial and Gen Z audiences is Ankit’s calling. I collaborated with major retailers to create unique, on-brand collections while overseeing packaging, merchandising, and digital strategies to enhance the brand’s retail presence and engagement.
DRINKWARE. GALORE.
Mugs, cups, water bottles - and yes, even flasks. If you can drink out of it, it was designed.
TECH ITEMS
Phone banks. Chargers. Wires. Headphones. Cellphone cases. And all of it very, very cute.
HOME GOODS
Wall Art as far as the eye can see! Pillows, throws, towels, and kitchen gear too.
(Left Image: Namaste Bitch, Meow, I’m Not Bossy I’m The Boss, Bitch Flowers, I Can’t Even, Good Vibes Only designed by Rebeca Tellez)
ACCESSORIES
Totebags, Patches & so much more
