305 DAY
Creative direction for Miami’s hometown celebration
My contribution: digital marketing and creative leadership across event branding, social content, email, and campaign materials.
The selected work separates the 2025 creative refresh from earlier editions, showing how the event’s identity evolved across graphics, influencer materials, and live experiences.
Credits: Rebeca Tellez, the 305 DAY team, and production collaborators. Assets and elements for the 2025 design work were contributed by Caridad Fernandez.
FRESH NEW LOOK TO 305 DAY
3D elements and bubbles touch up on current design trends for an upgraded, fresh and fun look.
Designs by Rebeca Tellez, assets & elements contributed by Caridad Fernandez
P.R. Box & INSERT Design
As part of the influencer marketing campaign for 305 Day, I designed a fresh new PR Box utilizing new branding elements. Inside, were some sponsorsed goods and items, filled with the spirit of Miami.
2020-2022 graphic design, SOCIAL MEDIA MAnagement & e-mail marketing
